Senior Director, Research Products Analytics


Daniel Wilson is a product management and analytics leader, specialising in integrating the two disciplines. He’s run product and analytics for Skype, lastminute.com, Tesco, his own start-ups and Elsevier. He ran the well respected optimisation agency Stubble and Glasses. He’s currently consulting to help companies figure out how to run data led product teams. He can be reached at daniel@stubbleandglasses.com


Data led product, Product led analytics
There are a lot of tools you can use focus on the right outcomes: OKRs, Lean analytics, OMTM, product roadmaps, experimentation to name but a few.  This session goes through how to integrate these tools and frameworks so you can measure how product work at the story/code level affects strategic outcomes at the exec level.