Over the past decade, many companies have made great strides in delivering software, and convincing their companies to turn to Product Management to get out of the Build Trap. But, so many of these companies get stuck putting these practices into place so that the entire business is working together to become product led. In this talk, Melissa will address the most common issues companies face once they convince them Product Management is important, and how you can tackle them.
Melissa Perri is a strategic advisor, author, and board member that works with leaders at Fortune 500 companies and SAAS scale ups to enable growth through building impactful product strategies and organizations. In 2018 she wrote the industry-acclaimed book "Escaping the Build Trap". Currently, Melissa is the CEO and founder of Produx Labs, which offers e-learning for product people through Produ...